Problem statement
Public authorities in England are transitioning to the new 'Community and Engagement Survey' framework, yet struggle to convert high-level national and regional datasets into specific, localized interventions. Existing consultation methods often focus on project-specific feedback rather than the ongoing monitoring of complex social issues like loneliness and gambling harm at a granular level.
Underserved audience
Local government strategy teams, regional combined authorities (such as WMCA), and public health departments tasked with addressing social isolation and gambling-related harm within specific postcodes.
Evidence summary
Official UK government statistics from MHCLG and DCMS indicate a shift toward continuous 'push to web' surveys for community engagement as of 2025/26. Regional bodies like the West Midlands Combined Authority are concurrently prioritizing deeper community involvement to shape better public services beyond one-off project consultations.
Demand signal
The UK government has moved to a 'continuous' survey model (CES) published quarterly, signalling a permanent need for ongoing data interpretation by local bodies.
Competition signal
Existing platforms focus on infrastructure consultations (e.g., Commonplace) rather than continuous social health and engagement analytics.
Suggested solution
A B2B SaaS platform that ingests national Community and Engagement Survey (CES) data and overlays it with local authority service usage, socio-economic indicators, and real-time community feedback. The solution provides predictive modeling to identify 'hotspots' for loneliness or gambling harm before they escalate into acute service demand.
Monetisation angle
Annual subscription per local authority or combined authority, with tiered pricing based on population size and additional modules for specific social issues (e.g., Loneliness Module, Gambling Impact Module).
- publicationgov.ukJul 31, 2026MHCLG News
The findings of the Community and Engagement Survey for loneliness in 2025/26.
- publicationgov.ukJul 31, 2026MHCLG News
The findings of the Community and Engagement Survey for live sport and gambling in 2025/26.
- publicationgov.ukJul 31, 2026MHCLG News
Report covering the headline findings of the Community and Engagement Survey in 2025/26.
- publicationgov.ukJul 31, 2026MHCLG News
The findings of the Community and Engagement Survey in 2025/26.
- publicationwmca.org.ukWest Midlands Combined Authority News
Consultations focus on gathering community views and feedback on a specific proposal or project that is linked to a decision-making process. An example of this ...
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